Me and Simon who I am working with to create our music video have selected our song , which his friend Charlotte will be singing and featuring in our video.
In order to use the song we have asked for her permission to avoid any copy right issues and I will display an email to confirm this from our artist,
As part of my audience research I will make a survey to see what opinions I gain from our song on www.surveymonkey.com , and then I will send this to my friends on facebook to gather different opinions on the song.
'Audio Clip of song'
Tuesday, 27 September 2011
Monday, 26 September 2011
Preliminary Exercise
For our preliminary task, me and my group had to practice lip syncing in our own music video. We were given the song 'Dont Go Breaking My Heart' by Elton John and Kiki Dee and a song sheet to learn the lyrics.
For our song to be loud enough to hear we had to Blue -tooth it from an imac computer to our mobile phone or other devise. We then had to play our song out loud, I have learnt that singing out loud to the song it more convincing than trying to mime as when you sing there is more personality and a better quality video as it is difficult to match the lyrics exactly and keep in time with the song.
Whilst filming our video we had to shoot different parts, one of both of the singers, then one of each from a mid shot.
After we had finished filming the song we had to edit, and the process our clip by cutting up the clips to see which ones we wanted to keep and which position we wanted them to be in.
For our song to be loud enough to hear we had to Blue -tooth it from an imac computer to our mobile phone or other devise. We then had to play our song out loud, I have learnt that singing out loud to the song it more convincing than trying to mime as when you sing there is more personality and a better quality video as it is difficult to match the lyrics exactly and keep in time with the song.
Whilst filming our video we had to shoot different parts, one of both of the singers, then one of each from a mid shot.
After we had finished filming the song we had to edit, and the process our clip by cutting up the clips to see which ones we wanted to keep and which position we wanted them to be in.
- Firstly we used 'screen grab' to the process of editing, we used whole takes whilst filming to make the video look more realistic. I also learnt how to use the layering technique in the editing process to create a different style of editing, with this technique we could allow more than one of the same person by copying their image and pasting it somewhere else in the screen.
- Once we had lined up all of our shots in the positions we wanted them to be, and made the timing correct between the song and our lip syncing we used the 'Mountain Tool' to grab parts of the video we wanted to keep by dragging the lines up, this way it was much easier for us to see what we wanted to keep, and chose the postition of edits we had wanted.
Friday, 23 September 2011
100 Greatest Music Videos...
89. Smashing Pumpkins 'Tonight Tonight'
88. Elton John 'I Want Love' 1988 - The song is about a drug addiction, and carries a narration in the story line.
87. 'Once In A Lifetime' Talking Heads 1985 contains a simple music video of a man dancing.
86. The Streets 'Fit But Dont You Know It' 2004
85. Sid Vicious 'My Way' 1979
84. The BoomTown Rats 'Dont Like Mondays' was a song tribute to the murder of children in a school shooting, therefore it carries out an emotional story and is endearing to watch.
83. Shakespeare Sisters 'Stay' 1992 contained an ironic video about a good women who is caring for a sick man near his death, but there is also another woman who carries an evil side, this woman gave the video some humor, even though the song still carries a lot of emotion. The song was released within two weeks in the top in the UK charts for eight weeks, and was the longest time for a female singer to be number 1. .
82. 50 Cent 'In da Club' 1993 video was the first of their videos, giving the video the purpose of introducing 50 cent and his crew, he wanted to make a big impact in the video and attract lots of viewers.
81. Ultravox / Vienna 1991
80. Radio-head 'Just' 1995
79. New Order 'True Faith' contained a lot of abtract art in the video and has lots of quirky elements. The randomness of the video symbolizes that were wasn't any true meaning or storyline in the song, and its purpose was for fun and entertainment only. The video had divided opinions over its quirkiness however.
78. Godley and Creme's 'Cry' 1985 video is interesting as the faces merge into eachother creating different people each time. The unique technology of changing parts of peoples faces in an image gained the video popularity.
77. MC Hammer 'You Cant Touch This'
88. Elton John 'I Want Love' 1988 - The song is about a drug addiction, and carries a narration in the story line.
87. 'Once In A Lifetime' Talking Heads 1985 contains a simple music video of a man dancing.
86. The Streets 'Fit But Dont You Know It' 2004
85. Sid Vicious 'My Way' 1979
84. The BoomTown Rats 'Dont Like Mondays' was a song tribute to the murder of children in a school shooting, therefore it carries out an emotional story and is endearing to watch.
83. Shakespeare Sisters 'Stay' 1992 contained an ironic video about a good women who is caring for a sick man near his death, but there is also another woman who carries an evil side, this woman gave the video some humor, even though the song still carries a lot of emotion. The song was released within two weeks in the top in the UK charts for eight weeks, and was the longest time for a female singer to be number 1. .
82. 50 Cent 'In da Club' 1993 video was the first of their videos, giving the video the purpose of introducing 50 cent and his crew, he wanted to make a big impact in the video and attract lots of viewers.
81. Ultravox / Vienna 1991
80. Radio-head 'Just' 1995
79. New Order 'True Faith' contained a lot of abtract art in the video and has lots of quirky elements. The randomness of the video symbolizes that were wasn't any true meaning or storyline in the song, and its purpose was for fun and entertainment only. The video had divided opinions over its quirkiness however.
78. Godley and Creme's 'Cry' 1985 video is interesting as the faces merge into eachother creating different people each time. The unique technology of changing parts of peoples faces in an image gained the video popularity.
77. MC Hammer 'You Cant Touch This'
Wednesday, 21 September 2011
The Purpose of a Music Promo Video
There are many different purposes for a music promo video, these differ depending on the theme of the video and the audience that is attracted by the promo video...
- Demonstrate skills and the dedication when making the video
- Advertise the singer or band
- Market the artists work, gaining a profit from people enjoying their music, and buying the video online
- Telling a story, or reflecting back on reality from their own lives
- Making a political statement
- To illustrate the song
Friday, 16 September 2011
100 Greatest Music Videos
100- 'Musical Youth', 'Pass the Cutchie' 1982 - The band were in the first black british video on MTV.
99- 'Supergrass' 'Pumping On Your Stereo'
98- 'Bronski Beat' 'Small Town Boy' 1984 - Was significant as the video told a story of a boy who went to London and admitted he was a homosexual , he was then criticised and beaten up in the story. People had to cover up being homosexual around this time, so the video was iconic for 'coming out' and having courage.
97- 'Cornershop', 'Brimful of Asha'
96- 'So Solid Crew' 'Twenty One Seconds', Each of the singers introduce themselves in twenty one seconds, they are all different, for example one of them arrives as a tornado.
95- 'The Cardigans', 'My Favourite Game' 1988, Joseph Akerlund director
94- 'Bonnie Tyler', 'Total Eclipse Of The Heart', She was the first welsh artist to make it in the U.S,
93- 'Rolling Stones' 'We Love You' , This video was drug related, and the reality of Brian as he was facing drug sentences and court at the time of the video.
92- 'Herbie Hancock' 'Rock it' 1983, Contained dolls and body parts
91- 'The Specials' 'Ghost Town'
90- 'The Pet Shop Boys' 'Go West' 1933, Was a gay anthem about going west to America and admitting they were homosexuals, the song is significant of having freedom, and is interesting with its quirky costumes , of bright colours, looking like 'Lego men'
Wednesday, 14 September 2011
Jamie Thraves British Film Writer and Director
Jamie Thraves began making early short experimental films in 1989 at Hull university. He has won awards for his experimental films as he was involved with the company Factory Films. He began by shooting three very low budget music videos. After accomplishing fame Jamie made his success from the band Radiohead with their song Just. Jamie became successful by taking lyrics out of a song, but not presenting them all in his videos which gave a unique theme to the video.
Jamie's recent video in July cost about £20,000 and had the shooting time of 2 days. He has used the music videos 'Just' by Radiohead and 'The Scientist' by Coldplay to achieve being a director. Jamie's tips to his own success in music and directing are to use lyrics but not be to literal, and to go with the emotion of the lyrics. Now he has three featured films which are
- The Low Down
- The Cry of the Owl
- Treacle Jr
Radiohead's song 'Just' with the help of Thraves became very popular with lots of attention for its strong narrative structure and use of subtitles. The video featuring a man lying down on the pavement and is confronted by an angry crowd. What the man says at the end of song is used purposely to make the audience think of what he could of said and is a cliff hanger. The strange use of people lying down on the pavement attracts viewers with its quirky technique. There is a good use of instrumental work and uniqueness. Radiohead's video had a budget of £100,000 and had to be completed in three days.
Jamie Thraves helped make the music video for 'Coldplay's' song 'The Scientist. The video won three moon men awards in 2003 at the VMA awards including best direction and best breakthrough video. It has a budget of £200,000 and had a limited time of three days to be shot. The video attracted its audience by the technique of going backwards through the video, this would have been hard to achieve and needed talent as the singer had to mime the words whilst walking backwards which is cleverly achieved. The words 'back to the start' symbolize the desire to go back to the beginning as we later see at the end of video that the actor is upset as he and his loved one were in a car crash reflective of the beginning of the story, and he wants to go back to a time when this never happened. The video is successful because it portrays a potentially real life story where we can feel emotion.
Jamie's recent video in July cost about £20,000 and had the shooting time of 2 days. He has used the music videos 'Just' by Radiohead and 'The Scientist' by Coldplay to achieve being a director. Jamie's tips to his own success in music and directing are to use lyrics but not be to literal, and to go with the emotion of the lyrics. Now he has three featured films which are
- The Low Down
- The Cry of the Owl
- Treacle Jr
Radiohead's song 'Just' with the help of Thraves became very popular with lots of attention for its strong narrative structure and use of subtitles. The video featuring a man lying down on the pavement and is confronted by an angry crowd. What the man says at the end of song is used purposely to make the audience think of what he could of said and is a cliff hanger. The strange use of people lying down on the pavement attracts viewers with its quirky technique. There is a good use of instrumental work and uniqueness. Radiohead's video had a budget of £100,000 and had to be completed in three days.
Jamie Thraves helped make the music video for 'Coldplay's' song 'The Scientist. The video won three moon men awards in 2003 at the VMA awards including best direction and best breakthrough video. It has a budget of £200,000 and had a limited time of three days to be shot. The video attracted its audience by the technique of going backwards through the video, this would have been hard to achieve and needed talent as the singer had to mime the words whilst walking backwards which is cleverly achieved. The words 'back to the start' symbolize the desire to go back to the beginning as we later see at the end of video that the actor is upset as he and his loved one were in a car crash reflective of the beginning of the story, and he wants to go back to a time when this never happened. The video is successful because it portrays a potentially real life story where we can feel emotion.
Where to view a Promo Music Video?
Music promo video's are seen mostly on the internet and television by viewers, they have grown rapidly in cost, quality and differ in themes, or telling stories.
- YouTube is one of the best places to watch music video's as they are free of cost, and are the official video's shown on television in good quality. Some of the best music videos on YouTube have over 1 million hits showing how popular they are to the public.
- You can also read about music videos in newspaper articles and television reports
- The best music videos are shown constantly as more people will gradually know the song, or be interested in watching the video ,especially if they enjoy the song, this will then depend on how much publicity the artist receives from the video. However because it is so easy to access music videos online or on the television CD sales have decreased by a great amount because people can now access music by other ways.
- MTV and the VMA awards have also increased the hits for you tube, as they too display the latest artists music and increase its publicity. The MTV channel has now increased with different genres of music and has a wider range for the public.
Subscribe to:
Comments (Atom)